Flavourings are added to many thousands of food and drink products right across the UK food Industry because they are an essential component in delivering and maintaining the individual products unique, characteristic taste profile preferred by their consumers. These trace levels of alcohol are so miniscule that they have no effect on the smell, colour or taste of the product and so bears no trace of its original nature. The body metabolises the alcohol faster than it is consumed, meaning it can have no possible intoxicating effect.
If you are asking whether our soft drinks are halal or not, we are not in a position to define that as we are a soft drinks company specialising in making soft drinks. However, we have shared this information concerning our products, as have other soft drinks companies, with the GMWA and the Muslim Law (Shariah) Council UK. Their view has been clear, that: ‘Having studied the documents submitted to us regarding the composition and the procedure involved in the production of our soft drinks, they are in compliance with the rules of Shariah and therefore are Halal for Muslims to consume. We hope this answers your questions and allays your concerns about the suitability of Rubicon to be consumed by Muslims.
If your question doesn’t appear above, just give us a shout and we’ll be more than happy to find the answer. Reach us by email any time! We’ll do our best to respond as quickly as possible.